HULINGS & ASSOCIATES

LEADERS, WHO GROW LEADERS, WHO GROW LEADERS

Hulings and Associates, L.L.C. provides executive coaching and motivating, common sense training, producing measurable and uncommon results as individuals and teams maneuver through life’s transitions.

Group Think Decisions! book cover

New Book - New Release!

Group Think Decisions!

by David J. Hulings

Rethinking Leadership Selection Process


People discussing ideas in an organization

How to Create a Common Language Within Your Organization

The PMAI assessment and system provides organizations with a common language to express their values, thoughts, and ideas.

by David J. Hulings

Discover the Archetypes Shaping Your Life

The PMAI Archetypes and Trust

by David J. Hulings

Discover the Archetypes Shaping Your Life

TED TALK

“Four Voices of Envisioning”

The Archetypes Attend a Funeral


Have you ever walked out of a meeting wondering how a room full of intelligent people could arrive at such a disappointing decision?

We often assume the problem is poor communication, lack of information, or weak leadership. But what if the real challenge begins long before the conversation even starts? What if every person enters the room carrying invisible biases that quietly shape what they hear, what they value, and ultimately the decisions they support?

Archetypes Attend a Funeral Book 2025
Gap Analysis book cover

Authored Book

Build an effective team!

Authored Book

Using Archetypal Language to
Repair Broken Trust

Using Archetypal Language to Repair Broken Trust book cover
Just Middle Manager | Next Great Leader book cover

Authored Book

Just Middle Manager | Next Great Leader

Expanding the range of your leadership style

 

Authored Book

The Archetypes and the Drama of Change

The Archetypes and the Drama of Change book cover